"Terra Protetta" Project

Isolabella della Croce

The People

Lodovico: founder.

Maria Teresa: organizer and administrator.

Luigi: research and drive.

Giuliano Noè e Giuseppe Rattazzo: winemakers in the great Piedmont tradition.


Young captains

Andrea Elegir: young Piedmont director and innovative winemaker with a healty respect for tradition.

Piero Roseo: Piedmont viticulturalist who combines innovation and tradition.


Our Mission

The Terra Protetta project is born of the Isolabella family's passion for the terroir of Loazzolo, Italy's smallest DOC controlled appellation to preserve the unique magic of this land and its fruit.

Loazzolo, which nestles in a natural amphitheatre situated at over 500 metres above sea level in the hills of Asti's Alta Langa district, is one of Italy's smallest DOC appellations.

Our ties with this land go back many generations, strengthened by the knowledge that we are the custodians of a truly unique natural heritage that belongs first and foremost to Mother Nature. We have created the Terra Protetta project in recognition of its immense worth.

This incredible terroir is so single-mindedly dedicated to the production of excellent wines and yet it has so many secrets that many are destined to remain a mystery simply because its unfathomable beauty reaches far beyond the limits of rational thought.

Nevertheless, we are committed on both a personal and financial level to protecting it and sustaining it. We are grateful for each and every harvest. Each tells its own tale of human devotion and its fruitful union with nature.


The natural amphitheatre of Borgo Isolabella in Loazzolo


At an altitude of 500 metres, in the hills dividing the Belbo and Bormida valleys in Asti's Alta Langa zone, a three-kilometre-long range forms the amphitheatre of Borgo Isolabella. It boasts a south-facing aspect ranging from due east to due west seems to create an embrace for the Bormida river.

There are eleven hectares of vines nestled among the woods, perched on magnificently exposed but incredibly steep slopes, in a unique natural symphony.


The Surrond

Springs. The roots journey into the heart of the earth.

The hills of the amphitheatre are riddled with subterranean streams that provide a vital reserve of water for the vines. The roots manage to penetrate below the many layers of rock to absorb precious saline and mineral elements that further add to the wine's bouquet.


Woodlands. Faithful wardens of the vines.

The natural amphitheatre is distinguished by the wild yet soothing presence of expanses of woodlands, which have a purifying effect. The vineyards at Borgo Isolabella are ensconced in dozens of hectares of forests, whose refreshing presence protects the vines from the torrid summer heat. In addition, the night-time temperatures can drop by as much as 15 °C, which gives the vines an additional reprieve, thereby improving the quality of the fruit. The forests also oxygenate the vineyards, which helps the vines to photosynthesize chlorophyll at altitude. 


The Inimitable Vineyard
Vela wine Pinot nero of Loazzolo

11,000 vines per hectare: the pinot nero grown with this exceptional vine density was planted in 2007 (in France and Italy, vineyards are already considered intensive from 4,500 vines per hectare). Such density forces the vines to reduce their foliage and concentrate their essences into the grapes.

Moscato of Loazzolo
The "late" harvest of the Moscato di Loazzolo

Produced grapes must be late harvested in order to obtain a large sugar gradient (14-15 ° to the grape harvest) and let it dry for a few months on canes racks  in a special place called “drying fruit room"; attached by the noble mold, is subsequently hand-selected.

The Natural Amphitheatre
Borgo Isolabella in Loazzolo

Eleven hectares of vines nestled among the woods, perched on magnificently exposed but incredibly steep slopes, in a unique natural symphony.